Hi!

My name is

Pedro Novais

A UX designer on a quest to make everyday software more enjoyable.

Work Experience

Vancouver, Canada

Current Location

Vancouver, Canada

Current Location

Vancouver, Canada

Current Location

Vancouver, Canada

Current Location

2024 — Present

Alta Genetics

UX Designer Intern

At Alta, I was the sole UX designer partnering with seasoned software and marketing teams to transform complex ideas into user-centered solutions. My focus was on streamlining internal workflows and improving client-facing platforms to make daily tasks simpler and more intuitive. Through close collaboration with stakeholders and end-users, I turned rough concepts into polished experiences that reduced friction, saved time, and revealed new opportunities for efficiency and insight.

2024 — Present

Alta Genetics

UX Designer Intern

At Alta, I was the sole UX designer partnering with seasoned software and marketing teams to transform complex ideas into user-centered solutions. My focus was on streamlining internal workflows and improving client-facing platforms to make daily tasks simpler and more intuitive. Through close collaboration with stakeholders and end-users, I turned rough concepts into polished experiences that reduced friction, saved time, and revealed new opportunities for efficiency and insight.

2024 — Present

Alta Genetics

UX Designer Intern

At Alta, I was the sole UX designer partnering with seasoned software and marketing teams to transform complex ideas into user-centered solutions. My focus was on streamlining internal workflows and improving client-facing platforms to make daily tasks simpler and more intuitive. Through close collaboration with stakeholders and end-users, I turned rough concepts into polished experiences that reduced friction, saved time, and revealed new opportunities for efficiency and insight.

2024 — Present

Alta Genetics

UX Designer Intern

At Alta, I was the sole UX designer partnering with seasoned software and marketing teams to transform complex ideas into user-centered solutions. My focus was on streamlining internal workflows and improving client-facing platforms to make daily tasks simpler and more intuitive. Through close collaboration with stakeholders and end-users, I turned rough concepts into polished experiences that reduced friction, saved time, and revealed new opportunities for efficiency and insight.

About Me

I'm an undergraduate Cognitive Systems student at the University of British Columbia (UBC), where I explore how people and technology interact. Combining computer science and psychology, I study how we think, how systems function, and how to design tools that connect the two.


I started my journey at UBC as a developer, drawn to the challenge of creating software and understanding the logic behind complex systems. But over time, I became more curious about why we build things the way we do and how those decisions affect the people using them. That curiosity led me to UX design, where I found a real purpose in designing intuitive tools that work the way people already think and behave.


But even before discovering UX, design had already played a significant role in my life. Growing up around my father’s work in graphic design and branding taught me to appreciate clarity, structure, and the power of visual storytelling. It also shaped how I think about design today, not just as a tool for usability but as a way to build trust and connect people to a product or brand.


These days, I focus on designing experiences that reduce friction and help people stay focused on what matters. Whether simplifying an internal tool or improving a customer-facing product, I care about the small details that make a product feel clear, approachable, and human.


Outside of work and school, video games have always been a big part of my life. They sparked my early interest in interactive systems and still influence my thoughts on engagement, feedback, and user motivation. At the UBC Game Dev Club, I led cross-disciplinary teams, built original projects from the ground up, and turned creative concepts into playable experiences. That experience also deepened my understanding of gamification, not as a gimmick but as a way to guide behaviour, create clarity, and make digital experiences more rewarding.


At the core of everything I do is a desire to create technology that fits naturally into people’s lives. Whether supporting a team, shaping a product, or crafting an interface, I care about the subtle decisions that make using technology feel natural and intuitive.


Let's Connect!

If you have feedback, questions, or ideas, I would love to hear from you. Every message, big or small, is truly appreciated.

Let's Connect!

If you have feedback, questions, or ideas, I would love to hear from you. Every message, big or small, is truly appreciated.

Let's Connect!

If you have feedback, questions, or ideas, I would love to hear from you. Every message, big or small, is truly appreciated.

Let's Connect!

If you have feedback, questions, or ideas, I would love to hear from you. Every message, big or small, is truly appreciated.